Promoting Your Business Archives

Feb11
Selling For the Non-Salesperson - Seven Tips You Can Really Use
If you're in business for yourself, sooner or later you're going to have to do it. You're going to have to make a sales presentation. It may be in writing. It may be an oral presentation. It may be formal. It may be informal. But, if you want to keep your business alive, then you're going to have to learn to sell.

Sales. For those of us who aren't natural-born salespeople, the very word is enough to send a shudder down our spines. When I hear the word, every bad cliche of a sales person comes to mind. I picture a checkered suit, high-pressure tactics, or even a bait and switch scenario.

Sales doesn't have to be like that. I've learned to sell my services for my business and you can too.
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Jan 4
How Good are You at Marketing Your Business?

For many freelancers and home business owners, marketing is NOT the main part of what they do. They provide goods or services. Whether you are a graphic designer or you sell handmade jewelry on the Internet, chances are that you don't think of marketing as a major part of what you do.

In fact, having to market your own goods or services may be one of the biggest differences between working for yourself and working for someone else.  

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Dec28
Social Media Secrets: A WAHM's Guide to Getting the Most From Social Networking

This is the post that I wish had existed a year ago when I started to become active on social networks. 

Social Media has become almost an Internet cliche. It's often one of the first things that small business owners who are considering marketing their business online hear about.

"So, you're taking your business online - you'll want to get up to speed on social media." At least, this is a common piece of advice that home business owners hear. 

The truth is, to a small business owner, social media and social networking can be daunting. The sheer volume of social media out there is overwhelming. What are some of the social media secrets, and how can your home business take advantage of them?

 

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Dec14
Snow Globe "Boy" Spends Three Days in a Snow Globe: How Far Will You Go To Promote Your Business?

A 24-year old at an advertising agency has spent nearly three days in an inflatable snow globe. 

The story of Snow Globe Bloy does illustrate one thing, however. That is how far some people are willing to go to promote their business. Snow Globe Boy, his site, and his agency have been getting all kinds of publicity from this stunt.
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Nov 1
Have any Spare Towns Lying Around? Sell Them For Extra Cash on eBay
Have you ever tried a publicity stunt to promote your business? Read this interesting post about what is probably a publicity stunt - selling a town on eBay. Continue Reading
Oct31
Marketing Tips for WAHMs
Are you afraid to promote your home business? Does selling your services seem really unnatural to you? If you answered "yes," this article could be for you. Not only does this article provice tips on how to overcome your fear of marketing, but it also provides information on how to market your home business. Continue Reading
 


Does Your Home Business Need a Blog?
Guide to Getting Clients Through Referrals
Social Networking: Home Business Boon or Bane? (Responses)
Social Networking: Home Business Boon or Bane? (A Reader Survey)
Five Tips For Promoting Your Home Business Offline

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