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Aug22
Writing for Greeting Cards: WAHMs, What We Do At Home Series

When I first began to look at ideas for a home business, one of the ideas that I looked at was writing for greeting cards. Apparently, I'm not the only one who that of that as a way to earn money since this poster has writing greeting cards as #11 on her giant list of Ideas for a Writer to Make Money.

However, writing for greeting cards is not as simple as it might seem. I actually went as far as starting to create a list of companies that hire independent contractors to write for their greeting cards before deciding to stick with business writing.WhatWeDoLogo.JPG

Five things that I learned about writing for greeting cards:
  1. Greeting card companies finalize copy months in advance. The deadline for Christmas copy may be early spring. The deadline for Valentines Day cards might be summer of the preceding year.

  2. Greeting card companies are looking for really unique ideas and ideas the appeal to niche markets. A card with an ordinary "Merry Christmas to my husband" sentiment probably won't sell. A card with a "Merry Christmas to my third ex-husband" just might.

  3. Some greeting card companies don't list their writer's guidelines on their website. You will need to contact the company and ask for the guidelines. Some companies will not respond.
     
  4. Most greeting card companies have a niche that they serve and will not accept ideas outside of their niche. A card company that specializes in funny cards won't accept an idea for a sentimental card, and vice-versa.

  5. Many card companies don't guarantee that they'll return your submission, so keep a copy of it for yourself.
Some additional resources about writing greeting cards include:
What about you? Is this your home business? How's it going for you? Leave a comment and let us know.

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