As the mother of two teen daughters I can personally attest to how difficult it is to find comfortable, appropriate teen clothing. It's easy to waste an entire day, even several days, going from store to store looking for just the right fashion. For a mom with a business to run shopping for a teen (or tween) can really eat into your work time.
The R. Lilly Tuckerwear site provides a solution for teens, tweens, and busy moms. The site focuses on trendy clothing for teens and tweens while fostering a healthy body
image. But, R. Lilly Tuckerwear is more than a just a place to buy trendy clothes, it's also a safe place that tweens and teens can hang out online.
I like that a mom with her own daughter in mind founded R. Lilly Tuckerwear. Unlike many junior fashions, the R. Lilly style is a natural, wholesome style. Instead of skinny unnatural looking models, the site features photos of real teens, the R. Lilly Style Girls, wearing the R. Lilly clothing. Teens and tweens visiting the site can vote on their favorite style girl or even become one!
Teens and tweens who visit R. Lilly choose their clothing attitude. Clothing attitudes range from the Oh So Chic Girl to the Oh So Social Girl. Once a girl clicks on an attitude she brings up a page featuring teen clothing picks, books, music, and other information that goes with that attitude. No matter what attitude a teen clicks she can be sure that she will find fashionable, trendy clothing.
Best of all, teens like the R. Lilly site! I showed the site to my own 13-year old daughter, a budding junior fashion critic. Here are a few things that she liked about the site:
- The clothes are not too skimpy
- The clothes look comfortable for layering or sports
- There are a lot of different clothing styles that can be combined into a lot of different outfits
I have had too many unexpected visitors catch me in less than presentable attire. And when my husband came home from work and mentioned that I was still in the same pj's I was wearing the night before, I decided that I needed to make a change.
I feel more energized when I take time to get dressed. I usually wear long casual skirts or jeans. It just feels better.
My office clothes are gone, though.
Posted by: Tammi | July 24, 2007 8:22 AM | Permalink to Comment